Digipack research

Digipak Research: Form & Conventions

1) What is a digipak and how is it similar/different to an album cover?

Digipacks are a type of CD packaging made out of card stock or other heavy paper/cardboard material. Digipacks can flip open like a book, or it can have three parts, so that one portion of the packaging opens to the right and one to the left, with the CD in the center portion. 


Usually, the portion of the digipack that hold the CD is made of plastic like a traditional jewel case CD - the plastic part is simply attached to the paper background.

2) What does a digipak net look like and How many faces are usual?

A digipak usually has four faces, however they can have up to six or even eight faces.










3) What do we usually find on the various faces of a digipak?

Front cover: The front cover will usually consist of an image of the artist and a specific theme that may be tied in with their music/ music video or with the theme of their album or single. It usually may also have a date of release if it is going to be released online aswell as being sold in shops.


Back cover: The back cover usually consists of also another image that may be connected to the music/ music video or theme of their album or single. And it will also display the list of songs or song that are on the album or single. There is also a barcode on the back cover so that it can be sold in shops.


Inside cover: The inside cover normally will also have an image connected with the theme of their song or album as a whole.


CD tray: The CD tray normally will again have an image that carries on with the theme and images of the album or single. Sometimes this part is either the same image as the front cover or even the CD itself.













4) Does there need to be a connection between the faces on the digipak?


Yes there does need to be a clear connection between the faces on the digipack in order to have a unified image, as the audience need to feel like they can identify with the artist.